SAMPLE EMAIL INVITE

I'd like to invite you to take a quick team performance survey on the culture and effectiveness of our team. The survey is based on the extensive work and research of Marcum and Smith with organizations and teams for over a decade about what makes teams great.

Here's what you'll need to take the survey:

1. Visit http://www.buildstrongerteams.com.

2. Enter [company name] as the company name for taking the survey

3. Enter [username] for the team username

About MarcumSmith
Marcum and Smith's new book, egonomics, is a unique, four-year investigation of what allows people to turn "good" performance into great performance.

This survey is based on the bestselling work of David Marcum and Steven Smith in their books businessThink and their new book from Simon & Schuster, egonomics, which was inspired by Jim Collins' work in Good to Great. Their books focus on key measures that separate average teams from high-performing ones: 1) open minds, 2) intense curiosity, 3) water-cooler honesty. Among other things, the survey gives a picture of how well we listen to new ideas, we-centric vs. me-centric we are in the way we work together, how open we are to feedback and how courageous we are to give it, and how well we structure our conversations to invite different points of view to make the best decisions. When we've finished the survey, it will give us a grade and a high-level description of our culture based on our grade.

After the Survey
When you've finished the survey, you'll receive an email from MarcumSmith with a link to access the results. The survey is completely anonymous and transparent so everyone can read and think about the results.

Enjoy the survey and let me know if you need anything.

To our success!

[requester name]